Mercury goes further.
Brand | MERCURY FILMWORKS
McMillan takes a world-class animation brand beyond the expected.
Brand | DECISIVE
McM merges two brands for national IT leader.
ParetoHealth rebrand takes flight
Brand | PARETOHEALTH
ParetoHealth offers better employee health benefits. McM built them a better brand.
Bringing it together
Brand | Canadian Pharmacists Association
McMillan rebrands the Canadian Pharmacists Association.
One Shape, One Color, Endless Possibilities
Brand | OPORA
HST Pathways rebrands in the midst of a pandemic
Brand | HST PATHWAYS
A brand revolution
Brand | HUB International
Rapidly evolving a brand in-market.
Brand | COMMVAULT
Refreshing a data pioneer’s brand for a new generation of buyers.
Art or Data?
Go-To-Market | Trend Micro
Turning cybersecurity into something beautiful.
Brand | DFIN
Rebranding a financial industry stalwart for the documents-to-data revolution.
Go-To-Market | DFIN DIGITAL
A new brand, a content overhaul, and a showcase website—up and performing fast.
Go-To-Market | Tesla
We steered the Tesla Model S right through the EV credibility gap.
BRINGING THE FUTURE TO THOSE BUILDING IT
Event | United Rentals
United Rentals’ 2018 event series brought a focus on innovation to an industry ready for change.
GREAT THINGS HAPPEN WHEN BRANDS PROSPER
Brand | IPVALUE
Reinvigorating a brand by uncovering its hidden value.
Using Eyes To Draw Eyes
Go-To-Market | OTTAWA INTERNATIONAL ANIMATION FESTIVAL
Bringing an entire city to life to promote North America’s largest animation festival.
Hope Goes Digital
Brand | SHEPHERDS OF GOOD HOPE
Radically repositioning a charitable organization while honouring its past.
BRINGING HISTORY TO THE PEOPLE
Go-To-Market | GEOLOGICAL SURVEY OF CANADA HISTORY COMMITTEE